Merced Group Homehttp://www.mercedgroup.com/journal/en-US2010-03-18T10:17:52ZSquarespace Site Server v5.9.2 (http://www.squarespace.com/)Marketing and Collaborating in a Web 2.0 Worldhttp://www.mercedgroup.com/journal/2007/6/9/marketing-and-collaborating-in-a-web-20-world.htmlCatherine Shinners2007-06-09T17:07:30ZCollaboration 

 

 

 

 

 

• Define, position and market your products and solutions, accelerating time to market and sales momentum.
• Develop strategies for new business opportunities through product partnerships and channel development, expanded marketing positioning and lighthouse customer cultivation.
• Advance your product management and marketing operational processess to take competitive advantage of Web 2.0 and Social Computing and New Media applications.
• Effectively utilize Web 2.0 tools for marketing and PR programs.
• Incorporate Web 2.0 tools and practices for enhanced internal collaboration.

 

]]>